Start with the core launch numbers.
Model the product price, fees, marketplace share, conversion rate, sales target, traffic target, and basic offer tiers in one place.
For creators selling digital products
Price your product before launch math gets messy.
Creator Pricing Lab helps you compare price points, sales channels, conversion assumptions, traffic goals, and offer tiers before you publish.
- Use it for
- Launch pricing
- Privacy
- Runs locally
- Purchase
- One-time $19
Price
See what you keep from each sale after the assumptions that matter most.
Traffic
Estimate how many visits and sales you need to hit a realistic launch target.
Tiers
Sketch a simple offer ladder so your entry, standard, and premium options make sense together.
Free two-minute pricing proof
Estimate the sales and traffic behind your revenue target.
Try one set of launch assumptions here. The full Creator Pricing Lab adds scenario comparison, warning checks, tier planning, a pricing memo, and reusable exports.
Your entries stay in this browser. They are not saved or included in analytics.
Your planning estimate
One target, translated into launch math.
- Required sales
- 0
- Estimated traffic
- 0 visits
This is a planning estimate based only on your entries and the fixed 2.5% conversion assumption. It does not guarantee sales, revenue, or earnings.
Compare more assumptions in Creator Pricing LabProduct preview
See the actual pricing workspace.
These screenshots come from the current buyer tool. Click any image to inspect the full-size version.
Compare realistic launch assumptions.
Switch between base, cautious, ambitious, and custom scenarios, then load sample product types when you want a faster starting point.
Turn the numbers into a decision.
Generate a plain-language memo that explains the selected price, expected net revenue, sales target, traffic target, and tier ladder.
Keep the pricing call with your launch notes.
Copy the memo or save the model so you can revisit the reasoning when the offer, channel, or conversion assumptions change.
What's inside
A practical pricing lab for the decision before you publish.
Use it when you are choosing between a low-ticket launch, a standard download, a premium bundle, or a marketplace-heavy sales plan.
Scenario planning
Compare conservative, base, aggressive, and custom assumptions without rebuilding the model from scratch.
Warning checks
Flag thin margins, high traffic needs, and offer tiers that are too close together.
Traffic targets
Estimate the visits and sales needed to reach your revenue goal at different conversion rates.
Tier planner
Sketch Starter, Pro, and Studio prices to sanity-check a simple offer ladder.
Pricing memo
Turn the selected assumptions into a plain-language decision record for your launch notes.
Reusable exports
Save the model as Markdown, CSV, or JSON so you can revisit the decision later.
Launch math, not guesswork
Answer the awkward pricing questions before buyers arrive.
- What do I keep from each sale after fees?
- How many sales do I need for my first target?
- How much traffic do I need at a realistic conversion rate?
- Would a higher tier make the offer healthier?
Best for
Creators selling downloads, guides, templates, assets, small tools, or education products.
This is a planning tool, not financial, legal, tax, or accounting advice. Results depend on your inputs and do not guarantee sales, revenue, or earnings.
Refund requests follow the policy shown by Gumroad at checkout. If you cannot access the download or it materially differs from this description, email [email protected].
One-time purchase
Get Creator Pricing Lab for $19.
Use the private pricing workspace, sample scenarios, warnings, memo builder, and tier planner before you publish your offer.
Buy once for $19 on Gumroad